This is POS Insights
POS Insights is a tool for precise quantitative and qualitative analyses at the point of sale in online pharmacies. POS Insights offers a comprehensive platform with these specially developed features to provide you with unparalleled insights into your data:
Weekly Summary
Availability, visibility, discounts, reviews at a glance with weekly scores and insights.
Content & Quality Control
Conveniently optimize how your products are displayed in all online pharmacies.
Live Availability
Maximize your item availability and prevent out-of-stock situations.
These online pharmacies are covered
Weekly Insights
Understand at a glance how your products are performing online. Our POS Weekly Summary transforms complex data on availability, visibility, discounts, and customer reviews of individual items into an easily understandable metric – the Performance Score. Every week, for each online pharmacy, you receive precise insights into key indicators such as the actual average selling price and the number of reviews, summarized to avoid information overload.
With intuitive filter and sorting functions, you can easily access the information you need. Capture the current state of your products on the market and quickly identify areas for possible improvements.
For detailed insights, a detailed view is available with just one click. Dive deeper into the data and analyze availability, visibility, pricing, and customer feedback over the last 6 months. Whether for individual products, product groups, or brands – our platform enables you to make strategic decisions based on solid data.
Weekly Insights
Understand at a glance how your products are performing online. Our POS Weekly Summary transforms complex data on availability, visibility, discounts, and customer reviews of individual items into an easily understandable metric – the Performance Score. Every week, for each online pharmacy, you receive precise insights into key indicators such as the actual average selling price and the number of reviews, summarized to avoid information overload.
With intuitive filter and sorting functions, you can easily access the information you need. Capture the current state of your products on the market and quickly identify areas for possible improvements.
For detailed insights, a detailed view is available with just one click. Dive deeper into the data and analyze availability, visibility, pricing, and customer feedback over the last 6 months. Whether for individual products, product groups, or brands – our platform enables you to make strategic decisions based on solid data.
Content & Quality Control
The “Content & Quality Control” submodule enables you to conduct an in-depth qualitative analysis of your product presentation. It answers essential questions: When was your product page last updated? Does the headline meet current marketing standards? How many and which specific images are presented in different shops?
Our daily updated data on content quality and control allow you to always keep track of your product presentation. Through an intuitive user interface as well as extensive sorting and filtering options, you can easily access the information crucial for optimizing your online presence.
Content & Quality Control
The “Content & Quality Control” submodule enables you to conduct an in-depth qualitative analysis of your product presentation. It answers essential questions: When was your product page last updated? Does the headline meet current marketing standards? How many and which specific images are presented in different shops?
Our daily updated data on content quality and control allow you to always keep track of your product presentation. Through an intuitive user interface as well as extensive sorting and filtering options, you can easily access the information crucial for optimizing your online presence.
Live Availability
Experience ultimate visibility of your product availability – updated daily for maximum accuracy. With this feature, you get instant information on whether a product is currently available, as well as a historical view of the availability over the last 7 days. Effectively avoid out-of-stock situations by monitoring the availability of a wide range of products from various shops on a single page. Further personalize your view by creating product lists that include only those items of greatest interest to you. With Live Availability, you always stay in control and can proactively respond to changes in stock levels.
Live Availability
Experience ultimate visibility of your product availability – updated daily for maximum accuracy. With this feature, you get instant information on whether a product is currently available, as well as a historical view of the availability over the last 7 days. Effectively avoid out-of-stock situations by monitoring the availability of a wide range of products from various shops on a single page. Further personalize your view by creating product lists that include only those items of greatest interest to you. With Live Availability, you always stay in control and can proactively respond to changes in stock levels.
Who is POS Insights made for?
POS Insights revolutionizes monitoring and analysis at the point of sale, specifically for key account, e-commerce, and marketing managers in the pharmaceutical industry. Our advanced SaaS solution allows you to view detailed information on your own products as well as those of your competitors. With POS Insights, you can efficiently achieve the following goals:
- Free up valuable resources through automated point-of-sale monitoring. Save time and increase efficiency in your company.
- Use extensive filter options and manage your own product lists to always keep track of relevant products.
- Identify challenges at the point of sale early and take immediate action to secure your market presence.
How POS Insights takes you to the top
POS splitting
Segmentation of all key figures according to Germany’s leading online pharmacies
All-in-one
All relevant mail order market data from a single source thanks to convenient linking with the OTC panel data in the Insights Hub
Strategy
Precise control of marketing and sales activities at the individual points of sale
Granularity
All POS Insights key figures can be viewed in detail down to PCN level
Operation
Intuitive usability thanks to the use of innovative technologies and clear design
Security
Crawler whitelisting for legally compliant access to pharmacy data
Curious?
With POS Insights, you can rely on innovation and quality to take your sales and marketing strategies to the next level.
Forward-looking insights for your brand management in e-commerce.
With POS Insights, we are opening up a new world of insights-based brand management for our customers in the German pharmacy mail-order business. Pharmaceutical decision-makers receive relevant information at the click of a button to optimize the customer experience with their own brands and products in the top online pharmacies.
Contact us
Book a meeting
Talk to our experts and find out how you can use POS Insights to make your work more efficient and move your company forward. Alternatively, you can also contact us by email or phone.
Steffen Hofbauer
Head of Sales & Solutions
Maaike Meibert
Customer Service Manager
Oliver Fenske
Senior Account Manager
Vincent Klee
Account Manager
Tim Noack
Account Manager
Tel: +49 221 999 895 30
Mail: sales@datamediq.com